Given the factors discussed in this article, the future of the legal services offshoring industry in India appears very bright. Below are a few predictions:
- The ranks of law firms that understand the coming revolution in legal services, and that embrace it as a way to increase rather than decrease their market share, will continue to grow.
- Notwithstanding this development, the legal outsourcing trend will be driven mainly by corporations, not law firms. Law firms currently provide 45% of the business for the industry,41 and more and more of them will hire offshore providers, but this will be driven mainly by the dictates of corporate clients. For example, a major Detroit auto manufacturer approached SDD Global for offshore litigation support. When we asked what the reaction of their usual outside law firms would be to most of the legal work being done in India, the answer was unambiguous: “Our outside law firms will operate the way we tell them to.”
- Another way that corporations will drive the market, indirectly, is by obtaining flat (or fixed) rate billing from their outside counsel, instead of hourly billing. For example, the mega law firm, Morgan Lewis & Bockius, now handles all of the litigation for Cisco Systems for a fixed annual fee.42 This kind of billing can radically alter the dynamics of Western law practice, as law firms working for flat rates will have a compelling incentive to reduce hours and costs, instead of increasing them as before. Flat rate billing will cause many more law firms to realize that offshore providers can be important allies in improving their bottom line, rather than competitive enemies.
- Every sector of the legal offshoring industry will grow dramatically, including lower end services, such as document coding and legal transcription. Ultimately, however, the biggest impact, the long-term mother lode, will be higher-value services such as legal research and drafting – services that constitute the bulk of the legal work now done in the West.
- One of the keys to the growth in higher-value services will be the ability of providers in India to affiliate with, or hire, licensed attorneys in the West, to supervise the work, train the Indian lawyers, and market the services. Offshoring companies that can do this will have an edge.
- Legal outsourcing companies who locate or re-locate in so-called “Tier 2” cities like Mysore, where the quality of life is high, and the costs of living and operating are low, will also have an edge. On the subject of Mysore, a major consulting company delivered a comprehensive report to a Fortune 500 client, concluding that this city of one million people has half the cost of living, and less than half the employee attrition rates, as compared with "Tier 1" cities.
- The continued boom in the industry will lead to continued and increased competition among offshoring providers for legal talent in India. At the same time, as the public profile of the industry grows and improves, an increasing number of law graduates and young lawyers will gravitate to the industry, and more of the best and brightest among 12th-graders will decide on law as a career. However, during the lag between the current pool of talent and the increase in that pool in the future, the competition for the best law graduates and lawyers will be won mostly by the high-end providers. This is because higher-value work tends to be more interesting and challenging, and because the higher profit margins allow for higher salaries.
- Training will be central to the industry’s success. Training will be especially critical as providers move up the value chain in relation to their services, and as they recruit more deeply into the pool of available talent, most of whom will be fresh law graduates with no experience in working for Western clients. Outside companies, such as Rainmaker Training & Recruitment, 43 which help offshore providers by locating and training excellent job candidates, will thrive as they address this increased demand.
- Long-term, India’s enormous, mostly untapped population of over one billion citizens will continue to make India competitive in relation to other offshore destinations. The shift from unsustainable agricultural jobs to employment in the knowledge industry will be slow and circuitous, as impoverished young people from farms move into low-level service sector positions, and as lower-level service workers, in turn, upgrade their education and move into knowledge-oriented work. But it will happen, and ultimately it will help not only decrease poverty, but increase the number of law graduates.
- On the most positive note, the growth and development of the legal offshoring industry in India will help bring about a paradigm shift in the way legal services are delivered in the West. This will be a monumental, history-making development. It will help economies around the world as well as India’s. It will contribute to a better, more equitable world, in which artificial barriers across countries and continents do not hold back the most efficient and enthusiastic people from performing the work that they do best.
© 2007 SDD Global Solutions Pvt Ltd
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. Russell Smith is Chairman of SDD Global Solutions, a corporate legal services outsourcing company in Mysore, India, which performs high-end legal research, analysis, drafting, litigation support and other sophisticated legal work, including U.S. immigration services. The company’s client roster resembles a “who's who” list of Fortune 100 and other corporations, such as 20th Century Fox, HBO, Calvin Klein, Sony Pictures, Electrosteel, Channel 4 Television, and John Wiley & Sons. SDD Global has top-tier, U.S.-licensed attorneys on board, and is also the only legal services provider in India managed by a U.S. law firm. Founded by New York-based Smith Dornan Dehn, SDD Global has a comprehensive funding arrangement with a subsidiary of a large, Asia-based investor group. SDD Global also has funding from investors from Cisco Systems, Goldman Sachs, Merrill Lynch, and Barclays Capital. Russell Smith, a manager at both SDD Global and its parent law firm, has practiced law in the U.S. for over 22 years, handling trials, appeals, and other matters in nearly a dozen states.For more information on SDD Global, see the company’s web site at www.sddglobal.com
ValueNotes, Offshoring Legal Services to India: An Update, 2, July 2007.
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Business Week, Let's Offshore The Lawyers (Sept. 18, 2006), available at http://www.businessweek.com/magazine/...
Fortune 500 firms driving LPO industry (Aug. 8, 2007), available at http://www.businessstandard.com/common/...
Keith Woffinden, Surfing the Next Wave of Outsourcing: The Ethics of Sending Domestic Legal Work to Foreign Countries Under New York City Opinion, Brigham Young University Law Review 2007, available at http://lawreview.byu.edu/archives/...
Business Standard, Fortune 500 firms driving LPO industry (Aug. 8, 2007), available at http://www.businessstandard.com/common/...
Letter from Michael Gorton, J.D., TelaDoc CEO, to Mr. Rocky Dhir, Atlas Legal Research, LP (July 2005).
See ABC News Report On Outsourcing To India, available at http://youtube.com/...
ValueNotes, Offshoring Legal Services to India, 8, December 2005.
BTI Consulting Group’s Fifth Annual Survey of Corporate Counsel, Client Satisfaction with Law Firms Plummets (Mar. 3, 2006), available at http://www.bticonsulting.com/bti_news.htm
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Business Week, Let's Offshore The Lawyers (Sept. 18, 2006), available at http://www.businessweek.com/magazine/...
The Official Cisco Blog, Cisco General Counsel on State of Technology in the Law, http://blogs.cisco.com/news/... (Jan. 25, 2007, 14:13).
Elizabeth Goldberg, Is This Any Way to Recruit Associates? (Aug. 6, 2007), http://www.law.com/servlet/...
The Official Cisco Blog, Cisco General Counsel on State of Technology in the Law, http://blogs.cisco.com/news/... (Jan. 25, 2007, 14:13).
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Frances Gibb, Cost of a top lawyer in the City soars to £1,000 an hour (July 2, 2007), Timesonline, http://business.timesonline.co.uk/...
ValueNotes, Offshoring Legal Services to India: An Update, 8, July 2007.
Eric Bellman and Nathan Koppel, More U.S. Legal Work Moves to India’s Low-Cost Lawyers (Sept. 28, 2005), available at http://www.bickelbrewer.com/377.html
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Koo, Gene, New Skills, New Learning: Legal Education and the Promise of New Technology, Berkman Center Research Publication No. 2007-4, 1 (March 26, 2007), available at http://cyber.law.harvard.edu/...
Business Week, Let's Offshore The Lawyers (Sept. 18, 2006), available at http://www.businessweek.com/magazine/...
See Koo, Gene, New Skills, New Learning: Legal Education and the Promise of New Technology, Berkman Center Research Publication No. 2007-4, 17 (March 26, 2007), available at http://cyber.law.harvard.edu/...
ValueNotes, Offshoring Legal Services to India: An Update, 33, July 2007.
Jeremy Harrell, Growing Number of Law Firms are Coaching Their First-Year Associates (May 26, 2006), available at http://findarticles.com/p/articles/...
Harry I. Subin, Why the Bar Exam Is Absolutely Crucial, N.Y. Times, Aug. 3, 1990, at A26.
In Mysore, SDD Global pays approximately $2.85 per square foot per year in rent for modern office space in an upscale area of the city. In midtown Manhattan, SDD, the law firm, pays 43 times that rate, or $65 per square foot.
Anna Schneider-Mayerson and Jesse Wegman, My Very Special Summer (June 19, 2007), New york Observer, available at
http://www.observer.com/2007/...
Posted by Douglas Litowitz on associates and his book, Destruction of Young Lawyers' of Legal Ethics Forum blog, http://legalethicsforum.typepad.com/blog/... (Feb. 09, 2007).
ValueNotes, Offshoring Legal Services to India: An Update, 2, July 2007;
See also Charlotte Libov, Small Law Firm Established to Outsource Service to India, Jan. 4, 2007, available at http://www.idiligence.net/files/... ; Frances Gibb, Cost of a top lawyer in the City soars to £1,000 an hour (July 2, 2007), Timesonline, http://business.timesonline.co.uk/...
N.Y.C. Bar Assoc. Formal Op. 2006-03 (2006); LA County Bar Assoc. Op. 518 (2006); SDCBA Formal Legal Ethics Op. 2007-1; See http://www.floridatrend.com/... (“Two committees of the Florida Bar have taken notice of the practice and have decided, so far, that legal outsourcing is acceptable under certain conditions”).
Ellen L. Rosen, Corporate America Sending More Legal Work to Bombay, N.Y. Times, Mar. 14, 2004, at 1.
Anna Schneider-Mayerson and Jesse Wegman, My Very Special Summer (June 19, 2007), New york Observer, available at http://www.observer.com/2007/...
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ValueNotes, Offshoring Legal Services to India: An Update, 37, July 2007.
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ValueNotes, Offshoring Legal Services to India: An Update, 44, July 2007.
The Official Cisco Blog, Cisco General Counsel on State of Technology in the Law, http://blogs.cisco.com/news/... (Jan. 25, 2007, 14:13).
For more information on Rainmaker, see the company’s web site at http://www.rainmaker.co.in |